Within May 1–15, 2026, Shanken News Daily reports one new flavored spirits SKU (Caliente cinnamon-flavored Blanco Tequila on May 6), but it is from John Anthony Wine & Spirits/Lo Siento, which is not a DISCUS top‑10 U.S. spirits company by volume. Other in-window flavor launches relate to beer/malt (Modelo Cheladas) or mixers (Bene), so there is no qualifying flavored spirits SKU from a top‑10 DISCUS company in the specified window.
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Flavored line extensions remain the most common new product category across major spirits houses.
Shanken News Daily (shankennewsdaily.com) publishes a new product article in May 1-15, 2026 identifying a new flavored spirits SKU from one of the DISCUS top-10 US spirits brands by volume.
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