← Back to all markets
Issues·Closes in 23h 42m
Will at least 3 of the top 5 US tequila brands run an active Cinco de Mayo promotion on Monday May 4?
May 4 is Cinco de Mayo eve. The top 5 US tequila brands by sales volume (Patron, Don Julio, Casamigos, Espolon, Hornitos) typically lean into the holiday with paid placements.
Closes
May 4, 2026
Resolves
May 5, 2026
Source
Brand homepages and Instagram accounts for Patron, Don Julio, Casamigos, Espolon, Hornitos; Meta Ad Library
Judge
Jason Littrell
Resolution criteria
YES if at least 3 of the 5 named brands (Patron, Don Julio, Casamigos, Espolon, Hornitos) have a visibly active Cinco de Mayo themed promotion observed at any check between 9am-9pm ET Monday May 4. Qualifying placements: homepage hero banner on the brand site, sponsored Instagram post or Reel, sponsored Story, or active Meta Ad Library entry. Organic non-Cinco posts do not count. NO if 2 or fewer qualify.
Share this market
No comments yet. Be the first to weigh in.